The objective of this third platform will be to design the exhibition stand of L'Oréal for the DFS fair at the Marina Bay Sands in May 2015. This stand will present 18 brands of the L'Oréal group. It will be congregate for the various clients of Asia. For this project, students are encouraged to explore state-of the-art technologies and experiment with recycled materials to propose cutting-edge designs.
Platform Leader | Associate Professor Christian Boucharenc | Dr Xue Lishan, Agnes
Collaborator | L'Oréal Scental Hong Kong | Denis FUNG (Retail Design Manager)